Nvidia, joining Big Tech deal spree, to license Groq technology, hire executives

Key Points

  • Nvidia has agreed to license chip technology from startup Groq and hire its CEO, Jonathan Ross, along with other key team members, including President Sunny Madra.
  • Groq specializes in AI inference, a competitive market where Nvidia faces challenges from rivals like AMD and startups such as Groq and Cerebras Systems.
  • The deal is a non-exclusive licensing agreement, with Groq continuing to operate independently under new CEO Simon Edwards.
  • Financial details were not disclosed, though CNBC reported a potential $20 billion acquisition, which neither Nvidia nor Groq confirmed.
  • Such talent and technology deals have faced antitrust scrutiny, though structuring as a non-exclusive license may mitigate regulatory concerns.

Summary

Nvidia has entered into a non-exclusive licensing agreement with AI startup Groq, gaining access to its chip technology focused on inference—the process where trained AI models respond to user requests. As part of the deal, Nvidia will hire Groq’s founder and CEO, Jonathan Ross, a former Google AI chip veteran, along with President Sunny Madra and other engineering team members. Groq, which will continue as an independent entity under new CEO Simon Edwards, specializes in inference, a market where Nvidia faces competition from AMD and startups like Cerebras Systems. While financial terms were not disclosed, speculation from CNBC suggests a $20 billion acquisition, though unconfirmed by either party. This deal mirrors recent tech industry trends where large firms secure talent and technology without full acquisitions, as seen with Microsoft, Meta, and Amazon. However, such arrangements have drawn antitrust scrutiny, though the non-exclusive nature of this license may help maintain a semblance of competition. Groq, recently valued at $6.9 billion after a funding round, uses on-chip SRAM memory to enhance AI performance, distinguishing itself in a memory-constrained industry. Nvidia’s CEO Jensen Huang remains confident in maintaining leadership as AI shifts toward inference, despite growing competition.

yahoo
December 25, 2025
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