Blueprint founder wants people to have room for mistakes in DeFi

Key Points

  • Sustainable Growth: Nic Roberts-Huntley of Blueprint emphasizes building a sustainable DeFi business focused on measured returns rather than high-risk speculation. **
  • Evolving User Base: Blueprint caters to both seasoned crypto traders comfortable with volatility and traditional finance investors seeking lower risk. **
  • Institutional Interest: The company is engaging with institutional investors to define acceptable risk boundaries, signaling a merger of DeFi innovation with traditional risk frameworks. **
  • User Autonomy: Blueprint allows users to choose their leverage levels, balancing freedom with accountability for potential risks. **

Summary

The decentralized finance (DeFi) sector is maturing beyond its speculative origins, as highlighted by Nic Roberts-Huntley, CEO of Blueprint, in a discussion with TheStreet Roundtable. While early DeFi was dominated by risk-seeking "degens," platforms like Blueprint are now prioritizing capital preservation, compliance, and consistent yields to attract traditional investors. Roberts-Huntley aims to build a sustainable business, offering better rates and experiences without exposing users to excessive risk. Blueprint’s user base reflects this shift, split between volatile crypto traders and cautious traditional finance participants seeking productive assets with minimal risk. The company is also engaging with institutional investors to explore acceptable risk boundaries, marking a 2026 trend of blending DeFi innovation with institutional-grade frameworks. Despite its conservative approach, Blueprint upholds DeFi’s ethos of user autonomy, allowing individuals to select their leverage levels while warning of the consequences of overexposure. This balance of freedom and accountability represents a new narrative in DeFi, positioning it as a parallel system to traditional finance (TradFi) with growing appeal to diverse investors.

yahoo
January 17, 2026
Crypto
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